Creative Leadership AI Infrastructure 20 Yrs Behind the Camera

I bring human judgment
into the age of AI.

Twenty years making things people watch — and the last two building the AI behind them. I'm looking for one company to go all-in on. Here's what you'd be getting.

Jason Calhoun at his retro-futurist desk beneath a 'Create the Future!' poster ★ Field Log · Mission: Tomorrow
★ Meet me · press play

A guy walks into a bar…

My short intro film — who I am, how I think, and why I do this. Grab a drink, four minutes, sound on.

Jason Calhoun — opening frame of his intro film 'A guy walks into a bar'
Watch my intro · ~4 min
8K→350K
YouTube subs grown
(BuildWitt)
100→243K
Top brand video
(TigerTough)
Output, by building
AI into the workflow
$3M+
Pre-seed raised via
investor video (REX)
★ The 10-second version

The short version of me

  • Twenty years making things people actually watch — strategy to final cut — pointed at whatever number you're trying to move.
  • I don't just use AI — I build with it. Control rooms, automations, agent-powered tools, content systems — made by hand with the latest tools. It's a genuine obsession, not a buzzword on a slide. Most creative leaders dabble; I live in it.
  • Proof, not adjectives: 8K→350K subs (BuildWitt) · 100→243K on a brand launch (TigerTough) · 5× output with AI · $3M+ raised (REX).
  • I go all-in on the goal — I plant my flag, sit inside the work, and tie it to the number that matters. Whether that's on your team or right alongside you, I'm in it for the outcome.
Jason Calhoun at his typewriter beneath a 'Good ideas. Great stories.' poster ★ Good ideas · great stories
Jason Calhoun — direct-to-camera pitch on why he'd be a great hire
★ Don't feel like reading?

Hear why I'd be a good hire

I made a video about it. Two minutes, straight to camera, no slides — me telling a hiring or marketing lead exactly why I'm worth a shot.

▶ Press play — "Why You Won't Hire Me"
Trusted with the work — from Fortune 500 to pre-seed
Coca-Cola Adidas Intel Nissan Tesla Facebook Animal Planet Sacramento Kings R+Co
01 · The thesis

What I'd actually bring to your team

Two jobs in one person. I make the content that moves your numbers — and I build the AI-powered systems that run it. Twenty years taught me what makes work land; the last two I've spent obsessed with turning that judgment into tools and agents that actually run. Here's the shape of it.

01

I make the content

Brand, story, and a content engine that moves real numbers — concept to final cut. I run the work, I don't just advise on it. Video's where I cut my teeth; the judgment travels anywhere a company needs to be heard.

02

I build with AI, hands-on

Real production systems — control rooms and automations, not a folder of prompts. They read your signals (comments, reviews, sales, footage, ops) and surface the next smart move. I've built these across a whole business through MuleTown — receptionists, review engines, intelligence dashboards. Content's just one thing the same machine can run.

03

I find the trust levers

I get inside what a customer actually feels — the fear, the hope, the thing they won't say out loud — and build the levers that earn their trust. Humor's the fastest one. Trust is what moves a goal forward, and emotion is the shortest road to it. (Yes, I'll make people laugh on purpose.)

Jason Calhoun in warm lamplight beneath a 'Make Something Great' poster
03 · About

Tennessee-based. Camera-raised.
Pointed at the future.

I'm Jason — a husband and a dad, based in Middle Tennessee, who's been making things his whole life and never really grew out of it. For twenty years I made my living behind the camera — shooting, editing, directing, producing for brands like Coca-Cola, Adidas, and Intel, and editing award-winning documentaries along the way (one of them, 500 Feet Ahead, lives on Amazon Prime).

A couple of years ago I left California for Middle Tennessee and started building the other half of the job: AI systems that make a whole business smarter — the same control-room thinking, whether it's pointed at content or the front desk. I run So Long Saturn, founded MuleTown.ai (where I've built that engine across a real business — voice receptionists, review management, intelligence dashboards) and VideoAudit.io, and I help grow audiences at real scale — I was a lead on the team that took one YouTube channel from ~8k to ~350k subscribers.

I love the woods, big skies, old space-race optimism, and a good story. I take the work seriously. Myself, not so much.

Best Editing · Nice Filmmaker Festival '18 Best Picture · Global Cinema, Boston '16 Editing Excellence · Videography Awards '14 Winner · Accolade Global '15 Official Selection · San Diego Int'l '14
★ ad astra, y'all ★
★ On YouTube

On YouTube

Where the work lives in the wild — my own channels, plus the ones I've grown for clients. Real videos, real numbers, all on the platform that's hardest to fake.

My channels

Creative + AI · made by me

Two channels of my own. The creative channel is where I swing for the fences — including a 1.06M-view viral hit. The AI channel is the newer one, where I think out loud about where this is all going.

★ Viral hit · "Why CIGARS are actually very GOOD for you" 1.06M views · my creative channel
The Most Dramatic Edit of Trump's 2025 Inauguration106K views · creative channel
Escape Your Old Lifecreative channel
Tesla's We Robot Event Revealed Something Huge88K views · @Jason-Calhoun-Ai
▶ My creative channel ▶ My AI channel — @Jason-Calhoun-Ai

Channels I've grown

Client work · at scale

Not just one-off videos — whole channels. I was a lead on the team that grew BuildWitt from 8K to 350K subscribers, and I made the launch film that became TigerTough's breakout.

BuildWitt — The BIGGEST Construction Project on the East Coast (Ames Construction)1.78M views · 2022, my era · @buildwitt →
TigerTough — the BACKBONE launch film243K views · the breakout · @TigerTough →
02 · The reel room

The work

Reels load once embed links are in — posters are real frames pulled straight from each video.
Jason Calhoun showreel — opening frame
1-Minute Showreel
Twenty years, cut into sixty seconds

REX

Chief Creative Officer · $3M+ raised

Investor films and ad creative for a fast-moving startup. These videos contributed a lot to a roughly $3M early-stage raise — built fast, off real call data, across wildly different styles.

REXREX — The 10,000

The 10,000

Proof-of-concept for a high-production podcast — and I oversaw everything: concept, location, crew, production, post, final delivery. We pulled high-end short form out of it, plus a second shoot with REX CEO Sean at the same time.

REXREX — Promo

REX Promo

Built straight from the data. I took the questions investors kept asking on calls and turned them into one stylish video that answers them — so the next conversation could start a step ahead.

REXREX — NobisX

NobisX

A side shoot for a completely different audience and approach. Put it next to the REX Promo and they feel like different companies — that's the point. Emotion is my main lever; as long as the style's bold, I can move anywhere on the dial.

REXREX — SE Landing

SE — Landing

A 1950s-style animated explainer. I'd hired an animator who delivered nothing — and found out about three weeks from the deadline. So I animated the entire thing myself, AI tools plus my own hands, in a crazy-short window. It shipped on time.

InvestorREX — The $1B Voice Memo

The $1B Voice Memo

Threw it together in one afternoon right after a call with the CEO. Nobody asked for it — I just heard it and thought it'd make a great video. So I made it. That instinct is half the job.

Vertical · 9:16REX — Sean AI Ads

Sean — AI Ads

Vertical ad creative cut for feed — same REX story, reframed for where the audience actually scrolls.

Vicarius

Cybersecurity content people actually watch

Vicarius let me push style as far as it'll go — and the person I worked with loved the process, so we had a blast making bold, stylistic videos. They branded Vicarius as a genuinely unique company.

Here's the honest lesson, because I'd rather you hear it from me: it's easy to get caught up making a video cool — the thing you love as the creator — and quietly lose sight of what the video is actually supposed to do. These pieces nailed identity. But you still need the other, more grounding (sometimes more boring) videos to move the needle and hit the goal. Strategy and outcome beat "cool videos" — every time. Knowing that difference is the part I'd bring to your team.

VicariusVicarius — Ghostbusters

Ghostbusters

Enterprise cybersecurity that doesn't feel like enterprise cybersecurity. Bold, fun, unmistakably Vicarius — content people actually finish.

VicariusVicarius — Manufacturing

Manufacturing

Another swing at making B2B security genuinely watchable. Big style, distinct voice — proof a category this dry can still have a personality.

Brand & founder work

TigerTough · MuleTown.ai · Lynn

Founder-led films, landing videos, and investor work — the range, from a one-day ad to a custom raise campaign.

TigerToughTigerTough — Chuck

TigerTough · Chuck

This one lives on YouTube. It didn't rack up huge numbers — and I'm featuring it anyway, because it's a great example of a great YouTube edit. Sometimes the proof isn't the view count; it's the craft. Watch the cut.

MuleTown.aiMuleTown.ai — landing

MuleTown.ai · Landing

Made for my own company, MuleTown, in a single day — and it turned out to be an extremely effective ad. I built it with local creators and business owners from the town I launched in. They were in it, they loved it, and they couldn't wait to share it.

InvestorLynn — investor video

Lynn · Investor Video

I worked for free during Lynn's pre-seed raise for a real-estate app and built 3–4 videos tied to it. They talked with ~350 investors; I focused on the top 10% most likely to write a check and made custom video for each one — answering their specific questions to land the follow-up meeting. It worked. A day or two each, iterating fast.

My style / leading with humor

Personality · my core differentiator

This is the part that's most me. I lead with humor, I get deep into who the audience is, what platform they're on, and what the video is actually for — then I make something that connects to the goal. Reach isn't the point; resonance with the right people is. This style has driven more leads and clients than any ad I've ever run.

The standoutElon — the standout personal video
★ 6 clients · ~$65K/mo each

The Standout

One video landed me six full clients at roughly $65K/month each. It got ~40–50K LinkedIn impressions — solid, not huge. And that's the whole point: it was never about big views. It hit the right audience, and it connected and converted like nothing else I've made.

Humor-ledThe greatest editor — personality edit

The Personality Edits

My MrBeast, Jordan Peterson, and Good Will Hunting edits — bold, funny, unmistakably mine. They didn't chase reach; they showed exactly how I think, and pulled in the highest-quality leads I've ever made.

Humor-ledMake it viral — Netflix-style trailer

Make It Viral

A Netflix-style trailer treatment — same instinct, different format. Lead with the joke, respect the audience's taste, and let the personality do the selling.

Before · the first oneThe first video — re-edited 'worst video ever'

The First Video

The one that started it — my re-edit of the "worst video ever." Humor-first, made to connect, not to chase views.

After · the follow-up4 clients in a week — the follow-up
★ ~4 clients in a week

4 Clients in a Week

The follow-up, where I break down why that first video worked — and it went on to land me about four clients in a week. Watch them back to back.

Watch these two as a pair. The first video is where the style clicked; the follow-up is me explaining exactly why it landed — and the leads that came from it. Before and after, in my own words.

02b · Also shipped

Products & platforms I built

Amazon Prime 500 Feet Ahead — feature documentary key art, a road through the redwoods

500 Feet Ahead

Feature documentary, distributed on Amazon Prime. One of several award-winning docs I've edited — proof the taste is externally validated, not self-declared.

So Long Saturn logo Live · solongsaturn.com

So Long Saturn

My video-intelligence agency. Built the first AI front-end to a production service — it decides what a brand should make next from real signals, then hands the brief to human craft.

solongsaturn.com →
Live · muletown.ai

MuleTown.ai

Hyper-local AI for Middle Tennessee small businesses — voice receptionists, review management, custom chatbots. Founded it; built the products end to end.

muletown.ai →
Live · videoaudit.io

VideoAudit.io

A free AI video-audit tool — serverless pipeline that returns an 8-category branded report to your inbox. A lead magnet that shows the thesis in action.

videoaudit.io →
03 · The signature idea

Head · Heart · Humor

A video that lands needs three things working at once. Miss one and it falls flat — nail all three and people don't just watch, they trust you.

H1
🧠

Head

The think. A clear idea, a reason to care, a point that actually holds up. The substance that earns the click and respects the viewer's time.

H2
❤️

Heart

The feel. Story, tension, a human you root for. The emotional line that makes a video stick long after the facts blur.

H3
😄

Humor

The connect — and the secret weapon. Humor is the least-protected emotion, so it's the fastest way in. Share a laugh with someone and they trust you quicker than anything else can earn. Hard to pull off. Worth everything when you do.

The personality edits — Jordan Peterson, MrBeast, Good Will Hunting — got low views and the highest-quality leads I've ever made. Reach isn't the point. Resonance with the right person is. that's the whole game ★

🪐